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Notes

Notes for people who run the pass

Short, practical pieces for restaurant and café owners. Each one is something you can fix yourself on a slow afternoon, or hand to us.

A café storefront with a potted bay tree by the door, beside a bright dining room with white tablecloths

Oct 16, 2026 · 6 min read

Restaurant local SEO, the complete guide

The whole of restaurant local SEO in one place, in the order worth fixing it.

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A bright restaurant dining room with long tables set for service and a wooden bar at the back

Oct 16, 2026 · 4 min read

The restaurant website checklist

Check your own restaurant website against the list, one part at a time.

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A bright restaurant dining room with white tablecloths, wooden chairs and a wooden bar lined with wine bottles

Oct 16, 2026 · 6 min read

Why Google suspends restaurant listings

What gets restaurant listings suspended on Google, how to appeal, and the habits that keep yours safe.

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A restaurant website on a phone, showing the kind of food, open now, the menu link and a book a table button above the fold

Oct 16, 2026 · 7 min read

What your restaurant homepage needs on the first screen

What a guest on a phone needs to see before scrolling, and the things that crowd the first screen for no reason.

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A bowl of mussels and a glass of cider on a white table in a bright dining room

Oct 16, 2026 · 6 min read

Menu structured data, explained for owners

What restaurant structured data is, what it can label, what it will not do, and how to keep it true.

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A café storefront with a potted bay tree by the door, beside a bright dining room with white tablecloths

Oct 16, 2026 · 6 min read

Why your restaurant isn’t showing up for near me

Why a restaurant goes missing from near me searches, and the causes an owner can check and fix.

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A chef plating a fish dish at the pass, with guests at white tables behind

Oct 16, 2026 · 6 min read

How to ask for Google reviews without breaking CASL

Where Canada's anti-spam law and Google's own rules draw the line when your restaurant asks for reviews.

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A café storefront with a potted bay tree by the door, beside a bright dining room with white tablecloths

Oct 7, 2026 · 7 min read

A Google Business Profile checklist for restaurants

The checklist we use on every restaurant listing, written so you can work through it yourself.

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A restaurant website on a phone, with the menu, opening hours and a book a table button at the top

Oct 7, 2026 · 5 min read

PDF menus hide your food from Google

Why a PDF menu is hard on guests and hard on search, and the simple menu page that does the job better.

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