Notes
Notes for people who run the pass
Short, practical pieces for restaurant and café owners. Each one is something you can fix yourself on a slow afternoon, or hand to us.

Oct 16, 2026 · 6 min read
Restaurant local SEO, the complete guide
The whole of restaurant local SEO in one place, in the order worth fixing it.

Oct 16, 2026 · 4 min read
The restaurant website checklist
Check your own restaurant website against the list, one part at a time.

Oct 16, 2026 · 6 min read
Why Google suspends restaurant listings
What gets restaurant listings suspended on Google, how to appeal, and the habits that keep yours safe.

Oct 16, 2026 · 7 min read
What your restaurant homepage needs on the first screen
What a guest on a phone needs to see before scrolling, and the things that crowd the first screen for no reason.

Oct 16, 2026 · 6 min read
Menu structured data, explained for owners
What restaurant structured data is, what it can label, what it will not do, and how to keep it true.

Oct 16, 2026 · 6 min read
Why your restaurant isn’t showing up for near me
Why a restaurant goes missing from near me searches, and the causes an owner can check and fix.

Oct 16, 2026 · 6 min read
How to ask for Google reviews without breaking CASL
Where Canada's anti-spam law and Google's own rules draw the line when your restaurant asks for reviews.

Oct 7, 2026 · 7 min read
A Google Business Profile checklist for restaurants
The checklist we use on every restaurant listing, written so you can work through it yourself.

Oct 7, 2026 · 5 min read
PDF menus hide your food from Google
Why a PDF menu is hard on guests and hard on search, and the simple menu page that does the job better.